Case Study: Developing an Online Store
We’ve been partners for over 10 years; in 2013, we developed the first version of their website. As of 2023, they have a fully-fledged online store with online payment options and several delivery methods throughout Russia.
About the client
We developed a functional platform for an online bookstore, combining stylish design with the convenience of online shopping. Users now have easy access to a large selection of books, along with quick ordering and payment options, while owners have tools to manage their inventory, sales, and shipping.
Visit the company's websiteIntegration with 1C
More than 220,000 products are uploaded to the website simultaneously, with up-to-date stock levels and accurate categorization.
1 WhatsApp = 12 SMS
Users can now receive a code via WhatsApp instead of an SMS code to log in to the site. This change was implemented to reduce costs.
Review System
A smart review system has been implemented, allowing users to share their opinions on products and build trust in the products.
Functionality
Pills (tags)
We added tags (Pills) to the site to simplify searching within the catalog and highlight key products. This helped increase sales by 1.5 times.
More books
The “Similar Books” feature provides users with automatically generated recommendations based on their selections. This improves navigation through the catalog and helps increase sales.
Powerful backend
We were able to stabilize the integration with 1C, which frequently went offline when uploading 220,000 products to the website. We successfully integrated it with 1C Bitrix, which ensured seamless data synchronization and improved system performance.
Shipping
We've integrated a feature into the product detail page that allows users to view delivery times directly on the product page. This improves the customer experience and helps them plan their purchases more accurately.
Shipping
We've integrated a feature into the product detail page that allows users to view delivery times directly on the product page. This improves the customer experience and helps them plan their purchases more accurately.
Pickup
After placing your order, please wait for a call from our representative confirming that your order is ready. You can pick up your order at the bookstore of your choice.
Product scope
Order a book for home delivery from anywhere in Russia
Smart Product Listing
Our team of engineers and designers has developed a smart product listing system that automatically adapts the display of information based on a product’s specifications and category. This enhances the user’s experience with the products and simplifies the purchasing process.
Shopping Cart
The shopping cart provides information on product availability and allows you to apply promo codes for discounts or bonuses.
Checkout
Placing an order couldn't be easier: Product — Delivery Method — Payment. Everything is conveniently integrated into the checkout process.
My Account
Information about purchases of any status is saved in your account. You can reorder.
Responsive Design
We have developed a design that automatically adapts to different devices, ensuring a comfortable viewing experience on both mobile and desktop devices. This solution guarantees a user-friendly website experience in any situation.
Smart Search
Quickly and accurately finds products based on specified criteria. We’ve improved the user experience and sped up the process of finding the right products on the site.
